Pharell Going Green...

When it comes to my personal style, I'm a little subdued, I like structure and classic looks. However, I applaud those who step out of the box, go against the grain and set trends. LOVE IT. With this being said, I want to shed light on something that I think is pretty dope (yes I said "dope") that trendsetter Pharell Williams (aka my imaginary boyfriend) is doing to help the world become a better place.

Back in December Pharell linked up with the textile company, Bionic Yarn to produce eco-friendly fabrics. The thing that peaks my interest about this venture is that Bionic Yarn makes their materials out of recyclable plastic bottles and Pharell has made buckets of money with his Billionaire Boys Club clothing line consisting of jeans, tees, and such. So this pairing should be interesting. I mean who has ever hear of jeans being made out of recyclable plastic bottles?! Not me. So I'm definetely looking forward to seeing the end result.

Here's what my boy Pharell said about the partnership.

“Our goal is to be the go-to fabric supplier, we want to provide quality fabrics that happen to also be sustainable. We want to do everything from high-end luggage, to high-end denim, to university caps and gowns to Parks Department uniforms. It’s a plus that the fabric brings environmentalism to a whole new level”.

Even the Parks Department workers can be fly in their eco-friendly uniforms! It's not just for the rich and famous and I now I am officially a fan of this project. I mean if Park Department workers can get at piece of Bionic Yarn, I know I can. (And when I say know, I really mean hope...he did say high-end denim...clearing throat). So I did a little digging and found that the average piece of luggage from Bionic Yarn is made from 18 recycled plastic water bottles, and the average pair of jeans is made from 7. This should be interesting, I'm very intrigued. AND I bet the jeans are SUPER soft!! Definetely have to check the price points for those because high-end to me can mean something different to Pharrell, and let's be honest...I'm sure it does.